Social Media Manager (m/f/diverse) - REF38598W

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Are you interested in shaping the future of ContiTech together with a great team?

Please join us and contribute to our goals with your new role as Social Media Manager. Your new place to work is located in Hanover with the possibility of hybrid work.

As a team member of the ContiTech group sector Central Function HR & Communications, you create value by a central social media approach, supporting the national and international marketing communication works with profound expert knowledge and guidance for all stakeholders involved.


  • Plan, develop, implement, and adjust strategies for the group sector social media channel set-up and communication
  • Select and run appropriate social media channels on group sector level, following group communications standards and guidelines
  • Adapt ContiTech's communications and brand strategy to a coherent, effective social media content strategy to ensure uniform look and feel on all ContiTech driven social media channels
  • Provide state-of-the-art guidance and standards (templates, formats, messages) for Business Area Marketing Communications teams
  • Regularly analyze our central social media channels’ performance and adjust strategy accordingly
  • Plan, develop, adapt, and post owned sector content or campaigns and lead community management
  • Collaboratively plan paid campaigns and define KPI for sector social media activities with our Performance Marketing Manager
  • Support employee advocacy activities on group level for sector management staff (CEO, CTO, etc.) and provide guidance in terms of expert positioning activities on social media channels / online (e.g., LinkedIn) in collaboration with our Internal Communications Managers
  • Manage and master tools for social media communication, e.g., Hootsuite, Amplify, LinkedIn Sales Navigator, etc.
  • Are the Social Media Communications Consultant on sector level and actively participate in the Social Media Council on group level to align strategies and set-up common standards for social media communication
  • Select and manage relevant service providers
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  • University degree in the field of Communications, Marketing or comparable qualification
  • Several years of experience in Marketing and/or Communications and in working within international teams
  • Experienced in complex matrix organizations
  • High level of commitment and understanding of customer communication requirements
  • Fluent German and English language skills, written and spoken​​
  • Hands-on-Mentality and quality management skills
  • High level of resilience and the ability to adapt quickly to changing conditions
  • Quick grasp of new concepts
  • Ability to build and move within organizational independent networks
  • High level of competence in social media communication matters

Technical and interdisciplinary skills:

  • Social Media Management Skills
  • Social Media Content Management Skills
  • Social Media Channel / Landscape Knowledge
  • Community Management Skills
  • Customer Knowledge & Customer Journey Knowledge
  • Communications Technologies and Software Knowledge according to Job Requirements

Diversity creates value for a better tomorrow. We offer equal opportunities to everyone - regardless of age, gender, nationality, cultural background, disability, religion, ideology or sexual orientation.

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O que oferecemos

Ready to drive with Continental? Take the first step and fill in the online application.

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Quem somos

Continental develops pioneering technologies and services for sustainable and connected mobility of people and their goods. Founded in 1871, the technology company offers safe, efficient, intelligent and affordable solutions for vehicles, machines, traffic and transportation. In 2022, Continental generated sales of €39.4 billion and currently employs around 200,000 people in 57 countries and markets.

The ContiTech group sector develops and manufactures, for example, cross-material, environmentally friendly and intelligent products and systems for the automotive industry, railway engineering, mining, agriculture and other key industries. Guided by the vision of “smart and sustainable solutions beyond rubber,” the group sector draws on its long-standing knowledge of the industry and materials to open up new business opportunities by combining various materials with electronic components and individual services. 

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